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Rice protein-based plant-based snacks, with their high digestibility, low allergenicity, and complete essential amino acids, have become a new and popular category in the global healthy snack market. They offer both delicious taste and convenience. Here are some star products and market highlights selected for international consumers:

1. Convenient Ready-to-Eat Options

Windmill Organic Protein Rice Crackers (UK)

This best-selling product from Windmill Organic comes in two flavors: lentil and chickpea. It adds rice flour to increase protein content, providing 25% more protein per serving than traditional rice crackers. It also has four times the dietary fiber. Made with only natural ingredients, it contains no additives or preservatives and is suitable as an office snack or post-workout energy boost. It is both vegan-friendly and gluten-free, priced at £2.49 per pack.

Khao Krit Organic Brown Rice Crackers (Thailand)

Made from organically grown jasmine brown rice, these crackers are crispy and light. They are 100% plant-based, gluten-free, and free from added salt, sugar, and dairy. Each 110g pack contains 7.8g of protein per 100g and is certified as a B Corporation, demonstrating a commitment to sustainability. They can be eaten directly or paired with hummus, nut butter, or avocado.

Vilinas Rye Brown Rice Crisps (South Korea)

This export snack for the US market combines Korean rye and brown rice, with a rich nutty aroma. It is free from trans fats, sodium, and added sugar, with only 29-32 calories per piece, making it ideal for those who prefer clean-label, low-calorie diets.

2. Nutritious and Satisfying Snacks

Healthy Snack Protein Rice Crispy Snacks (Global)

This portable bar-shaped snack combines rice protein with peanut butter, chocolate, vanilla, and other flavors. Each serving provides 15g of protein and rich dietary fiber, with a low carbohydrate content, making it an ideal choice for those on a ketogenic diet. It comes in a 7-pack of individual small packages, making it easy to carry for travel or daily meals.

Maple Tree Plant-Based Soft-Center Cookies (Global)

As a popular product from a well-known British brand, these cookies are made with a blend of rice protein and pea protein, providing a complete amino acid profile. They are vegan-friendly, gluten-free, and free from artificial flavors. With a soft and chewy texture and a gooey center, they satisfy the sweet tooth without compromising on health and nutrition. Priced at £24.99 for a 12-pack, they are the top choice for consumers seeking both nutrition and taste.

3. Market Trends and Product Advantages

Low Allergenicity

Rice protein is naturally free from gluten and lactose, making these snacks suitable for various sensitive diets, including infants and those with food intolerances.

Focus on Sustainability

Brands like Khao Krit Organic adopt organic farming methods, and the global market is gradually shifting towards recyclable packaging to meet consumers' environmental demands.

Great Market Growth Potential

The market size of packaged rice-based snacks is expected to reach $7.77 billion by 2032. Industry leaders like Kerry Group are actively developing compound formulas of rice protein, pea protein, and oat protein to enhance the taste and texture of snacks while further strengthening product competitiveness.